Measuring Success in Content Marketing

Enoch Orji
2 min readJul 17, 2024

Making a content marketing plan is a good start.

But, you need to check if it’s working.

To do that , you need to track your analytics.

It will show you what’s working and what needs to be better.

First, check how many people are visiting your website.

Are they looking at your content?

Check your website’s stats to see how many visitors you have.

Next, check social media.

Are people liking and sharing your posts?

This will show you if people like your content.

� Also, check if your content is attracting new customers.

Are they buying from you?

Track how many leads you get and if they become customers.

� It’s also important to check if your content is making money.

Calculate how much money you make from your content compared to how much you spend on it.

Tracking these numbers will show you if your content marketing plan is working.

Use this information to improve your strategy, create content, and sell more.

�And, don’t just check your progress once.

Do it every month!

Take time to look at your numbers and make changes to your plan as needed.

Keep checking and improving, and you’ll reach your business goals.

Trust me, You’ll be better than others.

Start tracking now and watch your content marketing work!

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Enoch Orji
Enoch Orji

Written by Enoch Orji

Sales And Marketing Specialist | Business Developer | SEO Content Writer | Copywriter | Social Media Strategist | B2B and B2C Sales Specialist | SEO Auditor

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